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With vehicle loan rates up by 7%, car buyers want to get as much as they can for their money. Traditionally, that may have meant negotiating for heated seats or leather. However, in the upcoming car marketplace, you can expect holographic dash displays to be a big selling point. When it comes to top auto trends, holographic displays rise above the rest. Read on to learn more about this popular new car tech! more What Is a Holographic Display? A holographic display is one of the new car features making a splash in the auto industry. If you've heard of a hologram, you know it is an image that appears to be three-dimensional. Essentially, it's a projection that looks like it can be touched. In the context of a car, the idea works similarly. A holographic display projects images of content normally found on a car's dashboard. But rather than doing so on a traditional dashboard that extends behind the steering wheel, it does so in a more seamless way. How This Auto Technology Works When buying new cars, look for the ones with the most modern updates. GM has invested in Envisic's holographic technology, making it a forward-thinking brand that's eager to make driving easier. With a holographic display, you'll have high-definition projections that create a safer and more interactive driving experience. A driver will be looking down the road, but they'll be able to see information like the speed limit or their speed. Infotainment features, navigation controls, and other info will be visible, too. These items will show up towards the sides of the windshield. Holographic display functions will mimic those of a traditional dashboard. And in some instances, the driver will be able to touch the display as they would a button or screen. In most cases, an image is projected onto the windshield to create the holographic display. This is done by installing a small projector within a car's dashboard and a specialized film on the windshield. The film allows the projector to render a holographic image. Benefits of Holographic Displays As many as 50 million drivers are involved in accidents that cause injuries each year. Weather, drowsiness, and distractions all can contribute to this grim statistic. One of the key benefits of this new technology is that it has the potential to cut down on distracted driving. That's because the holographic image is projected in such a way that it's in the driver's line of sight. In other words, the driver won't need to look down to see their mileage or other critical displays. Holographic displays may be able to alert drivers to cyclists and people who might be difficult to see. In doing so, this technology could help prevent collisions. Follow Top Auto Trends Knowing about the top auto trends will help you be a more informed buyer when it's time to hunt for a new car. Holographic displays provide a convenient update over traditional touchscreen displays. The high-definition imagery is easy to see and helps keep a driver's eyes focused on the road. When you're ready to find a new car to fit your needs, contact us so we can help!

Did you know that the first modern automobile dates all the way back to 1886 and was called the Motorwagen? Fast forward to today and car technology is like a science fiction movie in comparison. There are so many bells and whistles you can take advantage of and feel like a pampered celebrity. If your vehicle is on the older side of the spectrum, then it's time to upgrade. Are you wondering what auto technology is out there? Keep reading to learn all about the four top auto trends in 2023. more 1. Hybrid and Fully Electric Vehicles While hybrid and electric vehicles aren't auto industry news in and of themselves, they have been gaining in popularity in recent years. It's much more common to see people charging up at an electric vehicle station rather than pumping gas, for instance. A hybrid is a great way to get the best of both worlds but even fully electric vehicles are getting more powerful. The benefit of this 2023 car tech becoming more normalized is that it's also getting cheaper. This is true for the retail price of the vehicle, as well as the cost of repairs and other maintenance. 2. More Connectivity Through Automotive Technologies One of the most exciting auto trends involves the internet of things. Just like there are smartwatches and smart thermostats, cars are also getting smarter with each new model. That way, you can get the absolute most out of your devices and your vehicle at the same time. From connecting your phone to communicating with other smart vehicles, the possibilities are almost endless for this auto retail trend. 3. Flexible Vehicle Ownership For the longest time, the automotive market was centered around the concept of someone owning a vehicle in their name. This concept isn't as clear-cut as it used to be now that there's a rise in shared mobility. This involves a couple or so people using the same vehicle at different times. You could almost liken this concept to a timeshare, although it depends on the specific situation. There's no denying this will change the face of the automotive sector moving forward. 4. Self-Driving Capabilities Technology has come a long way since cruise control. This year will see an increased prevalence of self-driving vehicles. That way, you can enjoy the ride to work or elsewhere without having to stress about crazy traffic, for instance. Are You Ready to Enjoy the Top Auto Trends of 2023? Now that you've learned all about the four top auto trends in 2023, you can get rid of your old car and enjoy the luxury that modern technology has to offer. You're sure to get plenty of compliments from friends, family, and others. We can provide you with a brand-new or pre-owned vehicle that fits your needs to a T. From Chevy to GMC and Buick, we stock the best makes and models so that you'll have an amazing selection of wheels to choose from. Feel free to stop by in person or contact us with questions.

Buying a car in 2023 can seem intimidating and complicated, but it doesn't have to be. You can get the best deal on your new vehicle with the proper knowledge and research. To help make the process easier, we've created this car-buying guide specifically for those looking to buy a car in 2023. Decide What Type of Vehicle You Need. When buying a car in 2023, deciding which type of vehicle you need before you begin your search is vital. However, narrowing down your choices can take time with so many options available. Before deciding: more Consider what you'll need from your car and how much you're willing to spend. Think about the vehicle's size, fuel economy, safety features, and other aspects. If you have a family or plan on driving long distances, you may need a bigger car with better fuel efficiency. Consider if you want a sedan, SUV, truck, or something else. You can also check out online reviews and ratings of vehicles to get an idea of what others think about them. What Features are Important to You? The type of car you buy will depend on what features are important to you. Most 2023 vehicles are packed with cutting-edge technology, including advanced safety systems and high-tech infotainment. Some of the most popular features for 2023 include: Autonomous driving is a feature that allows cars to self-drive at different levels depending on the manufacturer. Blind Spot Monitoring is a popular feature that warns drivers of objects in their blind spot by emitting an audio alert. Lane Keep Assist helps keep cars from unintentionally straying from their lane and provides corrective steering as needed. Intelligent Cruise Control also allows for safer highway travel by maintaining a safe following distance from the vehicle ahead of it. Wireless CarPlay, such as Apple CarPlay or Android Auto compatibility, allows users to seamlessly integrate their smartphone's features into their car's infotainment center to access music, podcasts, maps, and more using voice control or the car's touch screen. Keyless entry and start/stop features so you can access your car without fumbling around with a key or remote fob. Decide Between a New or Pre-Owned Vehicle You have two main choices when buying a car: new or pre-owned. New vehicles offer the peace of mind that comes with a manufacturer's warranty and feature the latest technology and safety features. However, on the downside, they typically cost more upfront than pre-owned vehicles. Pre-owned cars offer an affordable alternative to buying new. In many cases, pre-owned vehicles have a lower initial cost than new ones and may have available warranty coverage in some cases. Therefore, it is important to research and get a vehicle history report to know what you're buying. Shop Around for the Best Deal When it comes to car buying, getting the best deal is key. Fortunately, it's relatively easy to compare prices and ensure you're getting the best value for your money. Ed Morse Chevrolet Buick GMC Rolla has a vast inventory of new and pre-owned vehicles at hard-to-beat prices. Their knowledgeable sales staff are also there to answer any questions about a particular vehicle. If you're ready to purchase or just want to look around, visit the friendly staff at Ed Morse Chevrolet Buick GMC Rolla - we're sure you will find what you're looking for!

Following the disruption to the auto industry in 2020, the industry has a market size of over $100 billion in 2022. Keeping up with auto industry news will help you make a smart purchase. If you're in the market for a new car or truck, you might be wondering which vehicle to buy. The best choice depends on many factors like the type of vehicle, budget, and lifestyle. For those looking to buy a pickup truck, the 2023 Chevy Colorado is a strong choice. Read on to learn everything you need to know about how to buy Chevy and used car updates! more Auto Industry News In 2023 The auto industry is still going through a major shift following the shutdowns of 2020. The market is slowly returning to normal as manufacturers catch up to demand. Unfortunately, however, car parts are still in short supply following Covid-19. Demand for electric vehicles has also disrupted the auto manufacturing industry. Advantages of a New Car New cars are often a better value than used cars because they have more features, a better warranty, and are generally more fuel efficient. A new car will likely come with features that aren't available on previously-owned models. For example, maybe you want heated seats or smart technology integration. A new car comes with a warranty that will help protect against certain types of repairs if anything goes wrong with it during its first few years on the road (in some cases up to 100,000 miles). If something happens while you own your vehicle under warranty, then all repairs are covered. Should You Buy Used? You can find various used makes and models, all at prices that won't break the bank. However, there are some drawbacks when buying pre-owned vehicles. There's no guarantee that it will run well for years to come. While some owners take excellent care of their cars, others don't. This can lead to unexpected maintenance costs down the road. There may be hidden issues with the vehicle that weren't apparent during inspection or test drives prior to purchase. You may not know if previous owners maintained required safety inspections on time or had regular oil changes done on schedule. These are both critical steps in ensuring proper operation and longevity of any vehicle over time. 2023 Chevy Colorado Specs and Features The 2023 Chevy Colorado comes in four trim levels: WT LT Z71 ZR2 Powered by a 2.7-liter turbocharged inline-four engine, the 2023 Colorado produces up to 310 hp and 430 lb-ft of torque. All Colorado models will have a four-door cab and towing capacity of up to 7,000 lbs. The Chevrolet specs vary based on trim level, so be sure to ask about the trims available. Find the Right Truck Today If you're considering buying a new Chevy, auto industry news shows that it's a good time to buy. The 2023 Chevy Colorado is one of the best options on the market today and comes with a host of features that make it powerful and fun to drive. We've highlighted some of our favorite features here. If you want more information about this model or others from Chevy, we can help. Ed Morse Chevrolet Buick GMC Rolla is a family-owned dealership with over 75 years of experience. Contact us today to find out more about purchasing a vehicle!

Most retail companies have adopted e-commerce, and the auto industry should be no exception. Car dealerships have a chance to restructure their business processes and incorporate supporting technologies to enhance the customer experience for car buyers. Many leading dealerships, in fact, are taking major steps toward improving their customers’ retail experience. more Adapting to Shifting Customer Expectations in the Auto Industry People want a simple and convenient car-buying experience. Sure, some consumers want an exclusively online purchasing process. However, most people still prefer to buy a car from a dealership that provides a personalized experience and human touch. Therefore, car dealerships must develop new ways of taking advantage of digital technology while providing impactful customer service. Thankfully, even as technology disrupts the traditional business models of car dealerships, there still exist several opportunities for ushering the auto industry into a digital future. For example, digital tools can eliminate much of the grunt work dealerships have to handle while engaging car buyers. Consequently, dealers have more room to provide car buyers with concierge-like personalized services and expert guidance throughout the car-buying process. Everyone benefits from this new model. Researching and Understanding Shifting Car-Buying Demographics Another important consideration for car dealerships going forward is the changing demographics of car buyers. According to this source, over 45% of the potential car buyers in 2025 will be comprised of millennials, i.e., people born between 1981 and 1996. As a result, millennials will form the majority of the car-buying demographic, so the auto industry must understand and accommodate their preferences. Likewise, gen-Xers are not as excited about visiting car dealerships as the previous generations. By researching these evolving demographics, car dealerships can gain the insights they need to bridge the gap between customers’ expectations and their actual experiences. Recommendations for Improving the Buying Experience for Car-Buyers Car dealerships can make the car-buying process more pleasant and exciting by: Offering A Flexible Yet Seamless Purchasing Experience. Car dealerships can use automated platforms to complement the in-person buying experience. They can give customers information to guide them through the process of buying a car, showing them when it’s a good time to buy. Improving Transparency. Car dealerships can also provide information that makes the car-buying process more transparent. They can make it easier for customers to schedule a test drive, compare financing options and get real-time used car updates. Improving Efficiency. Complete paperwork related to financing and waiting for financing approval can make the purchasing process tedious. Car dealerships can improve the customer experience by streamlining these processes. Ultimately, the dealerships that prioritize efficiency in their back-end and customer-facing operations will shape the future of automotive retail. The industry’s digitization is long overdue. It promises to streamline customers’ experiences online and in-store while empowering car dealerships to transform their business models. Get the Best New, Used and Certified Pre-owned GMC, Chevy and Buick Vehicle Ed Morse Chevrolet Buick GMC Rolla offers a vast selection of new, used and certified pre-owned vehicles, including GMC, Chevy and Buick cars, SUVs and trucks. Visit the dealership to get a new or used vehicle that fits your preferences, lifestyle and budget. If you need help buying or servicing a car, schedule an appointment with us today.

Are you thinking about buying a vehicle soon? Are you unsure of what to expect, given the recent price craziness? If so, you're not alone. Car prices have been all over the place the last couple of years, with used car prices seeing unprecedented spikes in 2020-2022. Many people wonder if they should wait things out in the event car prices drop. Read this auto industry news guide to learn what buyers can expect from new and used cars. New or Used? more You're probably wondering whether it's a good time to buy a used or new car. Historically, purchasing a used vehicle has always been more economically sound. However, the tide shifted during the COVID-19 pandemic, as used car prices began spiking due to supply and demand. In most cases, you can purchase a used car at a steep discount, as vehicles typically depreciate 20% in the first year and 10% every year thereafter. However, the pandemic muted depreciation, with used car prices growing faster than new prices. With the price gap between used and new vehicles narrowing, buying a new car has become more appealing, as you can purchase a new vehicle in better condition. Plus, it'll have a full warranty and can be financed at a lower interest rate. Getting a good deal is top priority for everyone who is in the market for a new vehicle, so it's totally within the realm of good ideas to shop at trusted dealerships. It's also smart to look for certified pre-owned vehicles, as these tend to have lower gas mileage and are thoroughly cleaned, inspected, and repaired before being placed back on the lot. Certified pre-owned vehicles come with manufacturer-backed warranties on top of what's left of the original coverage. Some even include additional perks like roadside assistance and trip insurance. While certified pre-owned tend to cost more than regular used vehicles, they give you peace of mind, as you know you're purchasing a vehicle in good condition. New vs. Used Car: Pricing Generally speaking, we should still see an uptick in new car prices, as there is currently a shortage of microchips. Today's new vehicle contains more than 100 microprocessors. The global supply of microprocessors is short, leading to an increase in demand and, therefore, an increase in new vehicle pricing. Waiting for the supply to catch up with the demand may be wise if you have your heart set on buying a new vehicle. The news is slightly better for those looking to buy a used car. Used car inventory has begun to stabilize after months of being in short supply. While prices haven't quite returned to normal, you should soon see dealerships offering better prices on used cars. Is Leasing a Good Option? Those struggling to commit to purchasing a vehicle may turn to leasing as the next best option. Leasing has become less popular recently due to low inventories. If you have a vehicle lease ending soon, be prepared for fewer leasing options in the future. You may need to do some extra planning and research to find your next best option. You may also want to consider buying out your lease, as you might still get a relatively good deal considering the selling price was calculated years before the car market took a turn. New and Used Car Updates: Taking the Next Step Now that you've read these new and used car updates, it's time to take the next step. Whether you're considering buying new, used, or leasing, it's always wise to shop around and not jump into a sale too quickly. One of the most important aspects of your research is the test drive. Click here to learn what to look for when taking your new car for a test drive.

Are you aware that the automotive market in the United States is worth over $104 billion? While this is promising at first glance, there have been signs of slowing down. If you have a stake in this industry, then it's worth doing all you can to ensure that it continues to grow rather than backtrack. That way, the future can look as bright as possible. more Are you worried about the automotive logistics and supply chain in 2022? Keep reading to learn all about how to reinforce the global automotive market for resilience. An Increase in Digital Connectivity The best cars are embracing the digital age by including all kinds of connective possibilities. From Bluetooth and GPS to music streaming and key locators, many options open up when you think outside the box. If you want to strengthen the supply chain, then there's no getting around the digital aspect of design. There's even the potential to track the habits of a driver using specific software. This can give you a competitive edge and allow you to predict what buyers will look for in their next vehicle purchase. By upping the ante each time, you can prevent people from settling for used cars. More Electric Vehicles and Less Environmental Impact Another trend in the automotive industry that you can't ignore involves the move toward renewable energy sources. The skyrocketing price of gas is enough for people to take public transportation and avoid buying a car altogether. Instead of putting out cars that are destined to become dinosaurs, you can join the way of the future. It'll be like an arms race, except manufacturers will strive to create vehicles that have less and less of an impact on the environment. People who support the global supply chain always vote with their dollars, and there's no denying that electric vehicles are increasing in demand across the country and beyond. Group and Fleet Accommodation One of the biggest challenges for automotive logistics in the near future involves accommodating parties who want to purchase groups of vehicles. As of now, the prices are too high. To attract more people who are interested in investing in a fleet, it's necessary to do everything we can to reduce costs. Eliminating this financial barrier will guarantee more cars moving from the lots. Otherwise, buyers will opt for the used car industry. Ready to Reinforce the Automotive Logistics and Supply Chain in 2022? Now that you've learned about how to reinforce the global automotive market for resilience, you can rest easy knowing the future is bright. That way, you can make a name for yourself by creating the single best automotive logistics and supply chain in 2022. If you're in the market for a reliable vehicle, look no further than our trusted dealership. We take pride in offering our customers only the best of the best, including Chevy, GMC, Buick, and more. Feel free to stop by whenever your schedule permits or give us a call. We look forward to hearing from you.

The US used car market sold more than 40.9 million units in 2021. That’s a lot of used cars for sale. That’s also a lot of wasted money. If you don’t know what to look for when test driving a car, it’s easy to buy the wrong vehicle. But with just a bit of knowledge, the chances of buying a broken car are significantly reduced. more This car buying guide explains what to look for in your next vehicle purchase. So read on below to find out how to keep your money safe. When Looking at Used Cars for Sale - Research the Vehicle Before seeing the car, do some research. Ask yourself, what do you need the car for? If it’s a general runaround vehicle, look up the model online. Reviews tell you the miles per gallon and the vehicle's strengths and weaknesses. If the vehicle looks good from general reviews, it’s time to concentrate on the specific car you’ve seen in the pre-owned advertisements. Compare the price, mileage, and condition (from what you can see in the photos) to similar vehicles online. If the price is similar to others, you can assume it’s fair. If the vehicle is significantly under average price, proceed with caution before thinking you’ve got a great deal. As part of your research, also find out common issues. For instance, does the fuel pump break on these vehicles around 120,000 miles? If that is the case and the car advertises 115,000 miles without a new fuel pump, there might be room for negotiation on price. Visually Inspect the Car When you see the car, spend some time inspecting every element. Are there any dents, cracks, rust, or scratches? Underneath, are any components hanging off? Look at the tires, if the tread’s uneven, it’s a sign of wheel misalignment. Start the Car Don’t hop in the car straight away and drive. Start the engine and let it tick over for a few minutes. In this time, test all the lights and radio. Look for warning lights on the dash and that gauges read correctly. Open the car bonnet and inspect the engine. Look for smoke, fluid leaks, and burning smells. Also, examine the exhaust fumes. If fumes are black or grey, it could signify mechanical issues. Begin the Test Drive Start the test drive in a safe location. Check that the clutch, brake, and accelerator pedals aren’t stiff or spongy. Test the breaks before pulling off onto a road. Drive around in a place where you must stop and start regularly and listen for rattles and squeaks. Move Onto a Highway You want to check the vehicle’s performance at higher speeds on a highway. Gently accelerate and check for judders, jolts, and loss of power. You need to ensure the vehicle handles safely at this speed. Maneuver the Vehicle Check the vehicle's handling in a car park, put the car in reverse and parallel or reverse park. Ensure the handbrake works and the seatbelts disengage correctly. Buy a Safe Car From a Reputable Dealer We all hear horror stories about people getting ripped off by car salesman. Going to a reputable dealer can put your worries aside, so you can concentrate on finding the right used cars for sale. At Ed Morse Automotive, we have vehicles of all shapes and sizes. Contact us today to find your new car.